Now days we are not making any differnces between websites and webshops. The only difference we have now, that there are lot more potential in a webshop now, for both parties. The webshop must include all the contact information, company profile, and any other information you would like to share with your customers.

Through the administration pages, you can make and edit new pages. it's easy to change the content of the suppages like an online wordprocessor. You can make as many subpages as you want, but mainly you cannot integrate them all into the main menu of your site.

You have to opportunity to configure your webshop to your style, or to your corporate website. You can choose your design from pre-made tmeplates, upload you own logo, which appears on the top of all pages, in the header. Of course you can edit theese setting whenever you want.

In your webshop, you can sort your products into categories. So categories and subcategories help the visitors, in the navigation of your webshop. If you choose the free account you are able to uplaod up to 500 products, into 200 categories. It's usually more than enough. In the main categries you uplaod as many subcategories as you want to help your visitors in navigation.

The Web 2.0 most successful  expansion is the taging option. You and your customers can use this function. The main point of taging is that you can add some keywords related to their features, that helps everyone to find your products faster. For example if you're in hardware business, you can add the following tags to products: multimedia, soundcard, Soundblaster, pci, plugandplay.

The most popular funtion of webshops is the product search, yo you can find it in the STR24 as well. You can search by names, tags, product numbers, prices.

For your potential customers, they can see the most popular products from the actual category.

If you fill in the company information on the administration site, it appears on the sidebar of your webshop, where your customers can find your adddress, email, phone number, and all the company information you gave them. If they click on it, a map appears which helps them to find your company.

You can sort the uploaded products by name, price, categories or sites.  The names of the products and short description appears, id they click on them, they can find the whole datapage, inculding pictures, prices, similar products etc. The uploaded picture is modified by the system, so your customer always able to click and zoom on them. You can upload the type of packagings, like box, liters, pounds, bags etc.

You can always look into your shopping cart, add-remove items or ask volt an empty one. After the viewing of your shopping carts, you can go back to browse or go to the cashier. Before entering the cashier, the customer chooses if they ordered before, or not. If we are talking about a new customer, they have to in fill ain a  form to continue the shopping, they can decide to register or go on without registration.  If an existing customers shops your webstore, they just have to log-in.

At the cashier your customers can read the payment and shipping methods, check the net and gross grand total, and choose the delivery method. The customers cand send some other notices related to the order.